Market Analysis 1. UAE and its Culture United Arab Emirates has got an old tradition and a developed culture with the people coming from different countries of the world and being the part of that culture. Emirati has got its root from Arab culture that is more inspired from the Persian culture. It is said
Marketing Intelligence Main stages of the purchase decision – making process We have been purchasing things to fulfil our demands or needs for long time in our lives. It is right to say that all of us have been customers right from our birth as we have been acquiring things via our parents or elders.